It’s safe to say that because of my unique professional experiences, I’ve tested out a lot of headphones.

John Williams

In our latest checkout usability study we’ve found that the average checkout contains 14.88 form fields. Yet our checkout usability testing also reveals that most sites can achieve a 20-60% reduction in the number of form fields displayed by default.

In short: the average checkout display twice as many form fields as needed.

At the same time, we’ve documented that 27% of users have abandoned orders due to a “too long / complicated checkout process”. We’ve seen this in our qualitative checkout testing as well: displaying a large number of form fields intimidate users, and cause needless checkout abandonments.


A perfect fit.

Once I gave the headphones a thorough once-over exam, I tried them on. As I mentioned, they have a classic over-the-ear style and just looking at them, the padding on the ear pieces seem adequate and the peak of the headband seemed to be a bit lacking, but you don’t really know comfort unless you try on the product. So, I slipped the headphones on and found them to be exquisitely comfortable. In order to test how voices sounded, and the overall art of sound mixing, I pulled up Netflix on my iPad Air 2 and watched a few minutes of a movie to hear all the nuances of the film. None of them were lost. In fact, I ended up hearing sounds that I hadn’t heard before. Echoes…birds chirping…wind blowing through trees…breathing of the characters…it was very impressive what the headphones ended up bringing out for me.

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